If you are a web developer then you have no doubt rolled your eyes more than once at a suggestion by some wannabe entrepreneur like me that you should work on his brilliant idea for equity. We all know what your answer was – naff off or some less polite variation of the phrase. That [...]

In this post I look at Google’s revenue model to see how alternative billion dollar revenue models can be derived on the same principles, using Facebook and Twitter as examples. I say alternative because advertising, which basically is Google’s prime product serves only one of many business needs – gaining exposure. There are several other [...]